2014年主刊广告价格及版位 |
||||
版位 | POSITION | 2013年价格RMB | 2014年价格RMB | 增幅 |
封面拉页 | Cover Gatefold | 1,480,000 | 1,650,000 | 11.5% |
全书时装第一跨页 | First Double Page Spread of Fashion | 880,000 | 980,000 | 11.4% |
全书化妆品第一跨页 | First Double Page Spread of Cosmetics | 880,000 | 980,000 | 11.4% |
全书时装第二跨页 | Second Double Page Spread of Fashion | 860,000 | 960,000 | 11.6% |
全书化妆品第二跨页 | Second Double Page Spread of Cosmetics | 860,000 | 960,000 | 11.6% |
全速时装第三跨页 | Third Double Page Spread of Fashion | 820,000 | 910,000 | 11.0% |
全书化妆品第三跨页 | Third Double Page Spread of Cosmetics | 820,000 | 910,000 | 11.0% |
全书时装第四跨页 | Fourth Double Page Spread of Fashion | 770,000 | 850,000 | 10.4% |
全书化妆品第四跨页 | Fourth Double Page Spread of Cosmetics | 770,000 | 850,000 | 10.4% |
封面故事前跨页 | Double Page Spread before Cover Story | 750,000 | 830,000 | 10.7% |
目录前4P拉页 | 4P INSIDE GATEFOLD RITHT BEFORE TABLE OF CONTENT | 1,500,000 | ||
目录前跨页 | Double Page Spread before Table of Contents | 720,000 | 800,000 | 11.1% |
目录旁页 | Full Page Facing Table of Contents | 350,000 | 380,000 | 8.6% |
目录页后版权页前跨页 | Double Page Spread after Table of Contents and before Masthead | 700,000 | 760,000 | 8.6% |
版权旁页 | Full Page Facing Masthead | 350,000 | 380,000 | 8.6% |
版权页后卷首语前跨页 | Double Page Spread after Masthead and before From The Editor | 700,000 | 760,000 | 8.6% |
卷首语旁页 | Full Page Facing From The Editor | 340,000 | 370,000 | 8.8% |
时装版开篇前内页 | Full Page before The Cover of FASHION | 320,000 | 340,000 | 6.3% |
时装版开篇前跨页 | Double Page Spread before The Cover of FASHION | 580,000 | 620,000 | 6.9% |
时装版开篇旁内页 | Full Page Facing The Cover of FASHION | 310,000 | 330,000 | 6.5% |
全书前1/3版内页 | Full Page within 1/3 | 285,000 | 300,000 | 5.3% |
全书前1/3版跨页 | Double Page Spread within 1/3 | 505,000 | 530,000 | 5.0% |
服装版内页 | Full Page inside FASHION | 265,000 | 280,000 | 5.7% |
服装版跨页 | Double Page Spread inside FASHION | 475,000 | 500,000 | 5.3% |
美容版开篇旁内页 | Full Page Facing The Cover of BEAUTY | 240,000 | 250,000 | 4.2% |
美容版内页 | Full Page inside BEAUTY | 225,000 | 235,000 | 4.4% |
美容版跨页 | Double Page Spread insinde BEAUTY | 405,000 | 425,000 | 4.9% |
生活版内页 | Full Page inside LIFE STYLE | 185,000 | 190,000 | 2.7% |
生活版跨页 | Double Page Spread inside LIFE STYLE | 335,000 | 348,000 | 3.9% |
生活版咨询对手内页 | Full Page Facing Brand News inside LIFE STYLE | 165,000 | 170,000 | 3.0% |
封三 | Inside Back Cover | 390,000 | 420,000 | 7.7% |
封底 | Back Cover | 640,000 | 700,000 | 9.4% |
1/2版内页 | 1/2 Page | 160,000 | 170,000 | 6.3% |
1/3版内页 | 1/3 Page | 135,000 | 145,000 | 7.4% |
版权旁1/3内页 | 1/3 Page Facing Mashead | 145,000 | 155,000 | 6.9% |
2014年副刊广告价格及版位 |
||||
版位 | POSITION | 2013年价格RMB | 2014年价格RMB | 增幅 |
第一跨页 | First Double Page Spread | 600,000 | 650,000 | 8.3% |
第二跨页 | Second Double Page Spread | 570,000 | 620,000 | 8.8% |
目录前跨页 | Double Page Spread before Table of Contents | 540,000 | 580,000 | 7.4% |
目录旁页 | Full Page Facing Table of Contents | 240,000 | 260,000 | 8.3% |
版权旁页 | Full Page Facing Mashead | 240,000 | 260,000 | 8.3% |
一般内页 | Inside Back Cover | 170,000 | 185,000 | 8.8% |
一般跨页 | Inside Back Cover Spread | 310,000 | 335,000 | 8.1% |
封底 | Back Cover | 420,000 | 460,000 | 9.5% |
月发行量1,250,000册,发行比例如下: | ||||
省份 | 省份 | 发行量比例 | ||
北京 | 17.7% | 河南省 | 1.5% | |
上海 | 17.2% | 广西壮族自治区 | 1.4% | |
广东省 | 3.3% | 黑龙江省 | 1.6% | |
广州 | 11.3% | 江西省 | 1.3% | |
江苏省 | 6.5% | 河北省 | 1.2% | |
浙江省 | 6.3% | 福建省 | 1.0% | |
四川省 | 5.6% | 天津 | 1.1% | |
湖北省 | 3.6% | 新疆维吾尔自治区 | 1.0% | |
辽宁省 | 3.5% | 吉林省 | 1.1% | |
云南省 | 2.1% | 贵州省 | 0.9% | |
湖南省 | 2.1% | 甘肃省 | 0.9% | |
重庆 | 1.8% | 山西省 | 0.4% | |
陕西省 | 1.7% | 内蒙古自治区 | 0.3% | |
山东省 | 1.7% | 宁夏回族自治区 | 0.2% | |
安徽省 | 1.6% | 青海省 | 0.1% |
历史价格表查询:
《瑞丽·伊人风尚》杂志2017年刊例价格