广告位置 | 刊例价格 |
position | rate in RMB |
杂志内页 | 120,000 |
full page | |
内页跨页 | 190,000 |
spread page | |
封面第一拉页 | 400,000 |
1st cover gatefold | |
封面第二拉页 | 350,000 |
2nd cover gatefold | |
包装展开拉页 | 345,000 |
package gatefold | |
第一眼广告 | 345,000 |
First look | |
第一跨页 | 300,000 |
1st DPS | |
第二跨页 | 275,000 |
2nd DPS | |
目录前跨页 | 250,000 |
DPS before TOC | |
第一目录页 | 180,000 |
1st TOC | |
目录页 | 170,000 |
TOC | |
卷首版权旁页 | 175,000 |
page beside copyright | |
第一内页 | 140,000 |
1st full page | |
正文前跨页 | 220,000 |
DPS before the content | |
封三 | 92,000 |
inside of back cover | |
创意封底(含封三跨页广告) | 230,000 |
Original BOC (Incl. DPS inside of back cover) | |
创意封底(含封三跨页及紧跟的跨页广告) | 300,000 |
Original BOC (Incl. DPS inside of back cover and following DPS) | |
封底 | 200,000 |
BOC | |
半版 | 75,000 |
half page | |
1/3版 | 60,000 |
1/3 page |
历史价格表查询:
《时尚·座驾car》杂志2015年广告价格